DURING MY CAREER I HAVE HANDLED CORPORATE AND COMMERCIAL ACCOUNTS FOR LARGE CLIENTS, SUCH AS PEPSI, AMEX, LG MOBILE, MAZDA, FRITO LAY, GATORADE, UHEALTH SYSTEM, NAVARRO AND CVS PHARMACIES. I HAVE DEVELOPED ADVERTISING CAMPAIGNS, ARTWORK, TV COMMERCIALS AND CORPORATE VIDEOS. Track record of meeting the most demanding deadlines, communicating effectively with cross-functional teams.
Brand Identities
Art Direction
Traditional & Digital Advertising
Creative Strategy
UI/UX Design
Client:
Sylvester Comprehensive Cancer
What I did:
Design and development of the new look and feel of Sylvester Comprehensive Cancer for their “In Pursuit Of Your Cure” campaign, winner of five Telly Awards and 1 Aster Awards in 2018.
Client:
Gatuco, Stronger Cats
Concept:
Cat food fortified with vitamins and minerals which make stronger, healthier and more beautiful cats.
Copy:
Beware of the Cat!
Clients:
Saltivery Ogilvy and Cristal Liqueur
Concept:
We edited the image of David Ogilvy, British publicist founder of Ogilvy & Mather Worldwide. We implied that Mr. Ogilvy was feeling a little tipsy after winning the tender for the Cristal brand (an important liqueur brand).
Copy:
Liquor Cristal has arrived and we are happy.
Client:
Mazda
Concept:
Seat belt used as a human element of the car in order to show a sense of affection on a holiday.
Copy:
A big hug for everyone this 2007.
Client:
American Express
Concept:
To promote the usage of a credit card with deferred payments, we created a brochure that was folded as an accordion. Closed, it showed the whole image of the “wanted” (quiero) product and when open it showed the “wanted” product in pieces implying that it could be payed in parts (difiero).
Copy:
Quiero – Difiero
Client:
Inpulso
Loyalty & Incentive Agency
Web design.
Client:
Clipmaestro
Administrative System UI/UX design.
Client:
Biomanto
Web design.
Client:
Ostinato
UI/UX Design for Pro Jammer App.
Client:
Pointmaestro
Loyalty Administrative System UI/UX design.
Client:
Welyflor
Web design.
Client:
Sylvester Comprehensive Cancer
Title:
19th Annual Zubrod Memorial Lecture Book
Client:
Xavier Serbiá
Title:
Logo development for the renowned journalist and public figure of the CNN television network.
Client:
Fanalba
Title:
Banana Packing for European market.
Client:
Welyflor
Title:
2018/2019 Roses Catalog.
Client:
Agrodesa
Title:
2013 Product Calendar.